This week I looked at the website empire online to look atwhat is happening this week in the film industry. The Possession managed to stay atop the US box office, earning $9.5 million. Infront of the Expendables and the Bourne Legacy. I felt this was important because the story of this film has been done many times with a exorcist theme. I felt that even though films have been regurgitated many times it can still be successful because the audience are no longer looking for gripping and unique stories but just want to be entertained. However this can be worrying because the audience are no longer active and it may be that only Hollywood films will be able to make money and independent films will struggle to get an audience.
I also found that Daniel Craig notorious for his role as Bond will return to his part for atleast 2 more titles. This is important because of his appeal to fans and audiences demand to see him as Bond and again the ability of Hollywood productions to draw an audience in through passive entertainment.
http://www.empireonline.com/news/story.asp?NID=35126
http://www.empireonline.com/news/story.asp?NID=35133
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